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Dogs & cats · QR + NFC · No app

Smart Pet ID Tags
for Dogs & Cats

A traditional pet tag holds a name and a number stamped into metal - and the day you change your number, move house, or switch vet, it's out of date. A smart pet tag fixes that, and does a great deal more: one QR + NFC tag linked to an online profile you control from your phone. Whatever changes, the tag is always current.

BANDIT
What a finder sees
Point camera at the tag

No app needed - any phone camera opens the profile.

A live preview - pick a finish, add your pet's name, then scan to see exactly what a finder gets. Works the same for dogs and cats. Finishes shown are illustrative.

The basics

What is a smart pet tag?

A smart pet tag is a collar tag with a scannable QR code and a tap-to-read NFC chip, both pointing to your pet's profile online. No app, no battery, nothing to charge. A finder taps or scans with any modern phone, your pet's profile opens, and you're notified where the scan happened.

It works for dogs, cats and any pet that wears a collar - and because there's no device to power, there's nothing to die at the worst possible moment.

Got a dog specifically? Smart dog tags & what UK law requires
Belt & braces

QR and NFC - why we do both

Most smart tags do one or the other. Ours do both, on purpose. NFC lets a newer phone read the tag with a simple tap - no camera, no aiming. The printed QR code is the failsafe that works on any phone with a camera, even older handsets.

The one time it truly matters, you want it to just work - whoever picks your pet up, whatever phone they're holding.

LUNA
QR scan NFC tap
Three steps

How it works

1

Build the profile

Photo, your number, a backup contact, vet details, microchip ID, allergies and medical notes.

2

Connect & pop it on the collar

Lightweight and low-profile - fine on a cat, a Chihuahua or a Great Dane. Linking takes a minute from your phone.

3

If they’re ever lost, anyone can help

A finder scans, the profile opens, you get the location and a way to talk - and a local community gets alerted too.

Honest comparison

Smart tag vs engraved tag

An engraved name tag is fine for the bare minimum. A smart tag is for actually getting your pet home.

Engraved
Supernormal
Holds your number
Full profile (vet, microchip, meds, contacts)
Update details without re-engraving
Tells you where your pet was found
Alerts a local community if lost
Works without charging
Common question

Is it a tracker?

Not in the GPS sense - there's no live dot on a map, and that's deliberate: it means no battery, no charging and no device fee. Think of it as a pet tracker tag that works by being found and scanned, then pings a local community. For most pets, who are found by a person near home, that's exactly what gets them back.

GPS vs smart tag, honestly
Pricing

Free to start

Set up your pet's profile and put the tag to work for free. The tag itself is yours for life. Cancel anytime.

Free£0

The essentials, so a finder can always reach you.

Single£2.99/mo

Location alerts, community alerts and care reminders.

Unlimited£3.99/mo

Everything in Single, for unlimited pets.

FAQ

Quick answers

A QR/NFC collar tag linked to your pet's online profile, so a finder gets their details and location in one scan - and you can update it any time.
No - there's no battery to charge or replace.
You manage the profile from your phone; the finder needs nothing - they just tap or scan.
Scan your new tag once and link it to the profile you've built - it takes about a minute.
Yes - lightweight and low-profile, ideal for cats.
Yes - a free plan covers the essentials to get going. Paid plans (from £2.99/mo) add location alerts, community alerts and reminders.

One smart tag. A lifetime of knowing they can get home.

QR + NFC, a profile you control, community alerts - free plan to start.

Order Your Tag